Twenty years of ingenuity quality igniting science and technology innovation engine - Chengdu Guosheng Technology - China Reform News

2020-10-10 00:00:00

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Twenty years of ingenuity and quality ignited the engine of scientific and technological innovation

- Zhou Zhengjun, general manager and Party Branch secretary of Chengdu Guosheng Technology Co., LTD

Zhou Zhengjun, a senior engineer, participated in the construction of the National No. 10 project and won the third prize for science and technology from the Commission of Science, Technology and Industry for National Defense. From 1999 to 2005, he was the general manager of Chengdu Guopositron Co., LTD., responsible for the completion of the National Torch Plan project, and served as the secretary of the Party branch of Mobile Party members in High-tech Zone; In 2005, he served as general manager and Party Branch secretary of Chengdu Guosheng Technology Co., LTD. (hereinafter referred to as "Guosheng Technology"). He led Guosheng technology research and development and production of a series of civilian, industrial, military high-tech products, widely used in instruments, meters, posts and telecommunications, aerospace and other fields, best-selling markets at home and abroad, and won the national science and technology progress awards. At the award ceremony of the 2019 Outstanding Sichuan Business Innovation Award, as the winner, Zhou Zhengjun wrote in his award speech: "He is a leader in the field of science and technology research and development, and he has spared no effort in promoting the industrialization of high-tech."

"Striving for a national brand in the new century and creating a benchmark for China's electronic components manufacturing industry" is the dream that Zhou Zhengjun has been practicing. As a senior engineer in the electronics industry, Zhou Zhengjun knows that for a technology enterprise, the core technology is undoubtedly the main factor in the development of the enterprise. He attaches great importance to the organic combination of science and technology and production and the transformation of science and technology and products.

Under his leadership, in the past 21 years, Guosheng Technology has obtained 6 invention patents, 24 new utility patents, implemented 15 research and development projects, and transformed 19 scientific and technological achievements such as high-tech products and intellectual property rights, including 7 new products and 12 intellectual property rights achievements. Guosheng Technology has also developed from an inremarkable small company in Chengdu Pixian County to a state-recognized "high-tech enterprise" specializing in the development and production of glass glaze potentiometer series (WI), wire-wound potentiometer series (WX) and wire-wound resistor series (RX) products. From a micro and small enterprise with an annual output of several million products, it has developed to a growth enterprise with an annual output of nearly 80 million products today, becoming a leader in the same industry in China.

Science and technology can activate the vitality of enterprises

"The progress of society cannot be separated from the development of science and technology, and the progress of enterprises can not be separated from the innovation of science and technology. In the early stage, we invested nearly 2 million yuan in research and development funds, set up research and development institutions, purchase research and development equipment, specializing in the development and development of a variety of fully automatic production equipment to replace the traditional production equipment operated by manual. The products produced by the company have grown from an annual output of several million to nearly 80 million today, and have been widely used in instrumentation, posts and telecommunications, railway signals, aerospace and other fields, which not only meet the needs of the domestic market, but also win the recognition of world-class customers and are exported to overseas markets." Talking about the company's development status, Zhou Zhengjun looked pleased and proud. "The company adheres to the people-oriented personnel management system, implements the internal management mechanism of clear responsibility, scientific management, incentive and constraint, and employs talents with both morality and talent; At the same time pay attention to training talents, retain talents, and strive to cultivate the team spirit of the company's employees; And actively introduce and employ scientific and technological talents, enrich scientific and technological forces, and enhance scientific and technological development capabilities."

Guosheng Technology has about 3200 square meters of R & D production base, equipped with high-precision production machinery and automatic testing equipment and perfect testing means, at present, a variety of precision automatic production, testing machinery and equipment up to more than 200 sets, these precision machinery and equipment for the company's product development, production provides high-precision, high quality, strong guarantee.

"If the product is the survival of an enterprise, then innovation is the soul of the product, and innovation is also a pass to advance into a new era, is the soul of a nation or even a country." Zhou Zhengjun said that as an enterprise, only by focusing on the internal strength of the improvement, continuous innovation, in the face of problems and difficulties in order to be fearless, torrent brave.

In addition to scientific and technological innovation, there is an important benchmark for the survival of the company, that is sales. In terms of product sales, Zhou Zhengjun also has different ideas from ordinary people. At the beginning of the company's establishment, online sales were just emerging, and Zhou Zhengjun boldly decided to enter the company's products into the Alibaba platform. In the face of different voices around him, Zhou Zhengjun is very firm about the road he wants to take. He recalled: "In order to promote the product to find the media to send an article about the company's products, at that time, I received consulting calls from all over the country, which opened the door of Internet marketing, and this strengthened my confidence in the Internet business route." It is also thanks to the Internet, the company only rely on network channels, the annual sales of products more than 10 million. "The market space of online sales is large, and the products are directly marketed to consumers, which can save resources in time and sales space." Another important benefit is to produce to order, reducing the risk of inventory overstocking, while tracking sales through the network and understanding the market, which are powerful measures to reduce production risks. In addition, online sales link the advertisement to the product, unlike the traditional advertising medium, which does not have the feeling of a salesperson in the mall to shove you. The cost is low and the risk is low, so I boldly decided on this sales model at the beginning. Now, every year, Guosheng Technology has tens of millions of business are all online singles, greatly saving the cost of manpower and material resources." Today, products through a wide range of cooperation models, with major partners to establish a good relationship of cooperation, the formation of good social and economic benefits. The United Kingdom, the United States, Russia, India and other international orders are pouring in, Guosheng technology products are exported to the world, and won unanimous praise.

The rapid development of the enterprise has verified the correctness of Zhou Zhengjun's ideas and decisions, because of his advanced vision, Guosheng Technology has found the direction of long-term development, and also found the route suitable for enterprise development. Guosheng Technology from a small factory to today's two four-story plant, from scratch to today's annual production of 80 million industry leading enterprises, Guosheng technology has developed into the domestic industry leader, the company produced "Bochen" brand potentiometer has become a well-known brand in China. In 2012, Guosheng Technology revised and upgraded the website design of the PC side and the mobile version, expanded the company's business in a multi-channel and all-round way, and seized every customer's browsing track. In 2015, Guosheng Technology invested heavily in adding potentiometer automatic packaging equipment to achieve product streamline production, and the annual output exceeded 80 million. This is undoubtedly a successful move to achieve digital intelligent management. In 2017, Guosheng Technology realized omni-channel intelligent marketing.

From the traditional offline manpower to the full realization of digital intelligent marketing, Guosheng Technology's enterprise management ability has been qualitatively changed, improve brand ability, reduce labor costs, improve production efficiency, gain more customer channels, competitive in the same industry, occupy an unshakable market share. And Zhou Zhengjun's long-term vision is far more than reflected in products and sales.

Everyone is to blame for this outbreak

No one could have imagined that 2020 would start this way: the COVID-19 pandemic would shut down towns and communities, disrupting the rhythm of life for everyone. Under the influence of the epidemic, many enterprises are facing the test of life and death. It is in such an environment that Guosheng Technology has overtaken a curve and become the benchmark for fighting the epidemic in its industry.

In the sudden outbreak of pneumonia caused by the new coronavirus, the demand for temperature guns has soared across the country. Guosheng Technology, which is deeply engaged in the electronic components industry, under the leadership of Zhou Zhengjun, all party members gave full play to the vanguard role of the strong fighting fortress of the party branch and a party member is a banner, and interpreted the responsibility and responsibility of the Guosheng team with the action of "epidemic prevention and resumption of production are not wrong, stick to safety and brave responsibility".

"Before the outbreak, I did not expect that the company's products would play such an important role in the response to the COVID-19 outbreak. In just two days after the outbreak of the novel coronavirus, manufacturers asked for 1 million complementary products. Such a big demand is also a test for the company. We immediately held an emergency meeting of the company and issued an initiative to the whole company, asking all party members and league members to take active action and go all out to complete the production work in a short period of time to ensure the demand of the domestic market and ensure the safety of the lives of the people throughout the country."

At this critical moment, in the face of the sudden increase in market demand, all the employees of Guosheng company took the initiative to give up the Spring Festival holiday, rushed to work on the third day of the New Year, regardless of time, regardless of pay, overtime, surprise production, only from January 30 to February 1 in just 3 days, the first batch of 50,000 high-quality temperature guns (supporting products) were completed. To the front lines of the epidemic.

Self-testing vows to be an environmental craftsman

"Science and technology activate the vitality of enterprises; Environmental protection, so that enterprises to a new level." Mr. Zhou said the company has always prioritized work safety and environmental protection.

As a production enterprise of Guosheng Technology, the main factors causing pollution sources are the dust, gas and noise produced in the production process of the injection molding workshop and some small amounts of solid waste and scrapped organic liquids. In everyone's view, the degree of pollution of these things is not large, and will not cause serious consequences, but Zhou Zhengjun does not think so, he firmly believes that, "although we are private enterprises, but also must improve enterprise management according to national standards, including ISO quality management system certification, safety production standardization certification and national environmental protection requirements, only formalized management, Only in this way can enterprises become bigger and stronger step by step, and only in this way can enterprises have broad market space and broad development prospects."

Therefore, at the end of 2015, Zhou Zhengjun commissioned a company with national environmental impact assessment qualification to carry out the "environmental impact supplementary EIA" work on Guosheng Technology, and actively cooperated with the company to complete the environmental protection renovation work according to the problems raised in the "supplementary EIA report". After comprehensive testing, the environmental protection test of Guosheng technology fully meets the national standard. "Although the company has spent a lot of money on internal renovation, it cannot gain profits at the expense of the environment," Zhou said.

Innovate the public welfare model to achieve more value

The company is rising steadily and everything is moving in a good direction. At this time, Zhou Zhengjun found a problem: "Most of the company's employees come from poor families in remote mountainous areas, and because of their work, they can only be separated from the elderly and children at home." In this regard, in April 2010, Zhou Zhengjun proposed at the company meeting that some poor employees should be mobilized to go back to their poor hometown in the mountainous area and establish a poverty mutual aid group in the local area. Funded by the company, out of technology, out of training costs, out of processing equipment, to the company's poor employees as the backbone, the organization of local poor personnel to build product processing points. "The company pays the salaries of these personnel, and the company bears all the transportation costs after the product is processed."

In May 2010, Guosheng Technology started the pilot work in Gaoban Town of Jintang County and Huilong Town of Zhongjiang County and achieved good economic benefits; In 2017, Guosheng Technology established a third support point in Qingxi Town, Qingchuan County, Sichuan Province. "By 2019, more than 440 people have received assistance from the three places." This innovative initiative of Zhou Zhengjun not only solves the difficulties of the company's employees, but also provides good employment opportunities for some families with difficulties, special families and disabled people, and plays a positive role in promoting employment and maintaining social stability.

"Accumulated, twenty years of ingenuity quality national brand; To establish a national brand industry benchmark, there is a long way to go." This sentence can be said to be the portrayal of Zhou Zhengjun's mental journey. Meet the needs of society. In the process of R & D production and enterprise management, we advocate the artisan culture of dedication, focus, lean and innovation, adhere to product quality with ingenuity, promote brand development with integrity, and win wide recognition from customers at home and abroad. It has passed the ISO9001:2015 quality management system certification, and has also won the "National high-tech enterprise" and "Chengdu Safety production Standardization (Level 3) Enterprise", and passed the review and acceptance of the environmental protection department. At the same time, it has won a series of honorary titles such as "Jinpincheng Enterprise TUV International Certification", "Mobile Internet +" excellent unit, "safety standard unit", "Enterprise management credit certification", "Quality Pioneer display products", and "China Quality Miles Promotion Association" quality archive included enterprises. For two consecutive years (2018 and 2019), the company was honored in the People's Representative Newspaper of the National Two sessions. In 2019, Zhou Zhengjun represented Guosheng Technology to attend the "2019 Global Sichuan Business Annual Meeting" and won the "Sichuan Business Innovation Award".

Twenty-one years of trials and tribulations. Under the leadership of Zhou Zhengjun, Guosheng Technology has slowly developed and grown step by step from its birth, from immature and astringent to stable and mature, from obscurity to domestic fame, with the persistence and pursuit of not forgetting the original heart, Guosheng people have stepped out of a national independent brand transformation and growth road. With the new concept of "quality witnesses everything, science and technology creates unlimited", with the service purpose of "science and technology, quality, continuous improvement, customer satisfaction", and the enterprise spirit of "unity, pragmatism, development, innovation", Guosheng people rely on 20 years of persistence and do not forget the persistent pursuit of the original heart, for the innovation and development of enterprises. It has made great contributions to regional economic development and social stability.

"Embark on a new journey of stability and longevity, and gain insight into the future." Today, Guosheng Technology in the high-tech research and development, to create a higher standard of the industry on the road, courage, to create new brilliant development.